Many students wish to delve into entrepreneurship but feel pressured to accept internships with consulting firms and established organizations over the summer. The Johnson Summer Startup Accelerator provides those student the opportunity to follow their dreams in a structured and supportive program that includes hands-on training and the ability to build their professional networks.
Johnson Summer Startup Accelerator is a 10-week summer intensive that enables students to continue growing their startups in the summer and build off the momentum that they generated in the spring semester. Supported by the plethora of Cornell and Ithaca entrepreneurial resources, startup teams:
- Develop a custom plan for growth with milestones to evaluate progress
- Participate in weekly workshops on a variety of topics including marketing, IP protection, building a team, and funding
- Attend networking events with other startups, experienced entrepreneurs, and potential industry partners and funders
- Regularly meet with Entrepreneurs in Residence for 1:1 consultation and support
Applications and Eligibility
JSSA is a summer-long intensive that helps graduate student-led teams from the SC Johnson College of Business.
JSSA is designed for students to pursue an internship or other opportunities during the summer while working on their startup and attending programming virtually. Participants will be required to attend Zoom workshops on Mondays from 10 am – 12 pm and 3 – 5 pm but will have the freedom to work on their startup and meet with mentors on their own schedule.
Monday content sessions (virtual) begin on Monday, June 6th and conclude on Monday, August 8th.Teams participating in JSSA will meet weekly (virtual) with an assigned Entrepreneur in Residence.
On Friday, July 15th accelerator teams will visit NYC to meet with investors and founders.
The experience concludes with a Demo Day in Ithaca in September where companies are able to share their progress and pitch to a group of Cornell stakeholders and a live audience.
Applications for summer 2022 are now closed.
Eric Espinel MBA’21
Espinel leveraged his Summer Startup Accelerator to grow his startup, Kefi Lifestyle Co. The startup is on a mission to empower customers to be their “gutsiest” selves, literally—the startup is developing a variety of products to support the human microbiome—in addition to creating content that promotes self-love and the benefits of holistic wellness. Espinel shared that the Accelerator helped foster collaboration, partnerships, and a support system of other young entrepreneurs to help them grow. After the accelerator, Kefi Lifestyle Co. was accepted into Cornell’s rigorous eLab student accelerator.
“We hope to finally launch. COVID impacted this due to the lack of commercial kitchen resources in and around Ithaca, New York; but it was a blessing in disguise because we were able to work on more customer discovery, product formulation, and marketing plans during the Accelerator” said Espinel.
Arnaldo Perez, MBA and MEng, ‘20,
Perez focused his Accelerator experience on building Squat Safe, a startup dedicated to reducing the risk of back injuries among weightlifting athletes.
For Perez, a main takeaway from the Johnson Summer Startup Accelerator was the opportunity to engage in valuable customer discovery—the process of speaking with consumers to gather evidence for or against product-market fit.
“It gave a clear framework on how to find customer needs. Also, it gave me a network of people to reach out to for mentorship” says Perez, describing the ways in which the summer accelerator contributed to the development of Squat Safe.